Privacy Policy

Last Updated: [Insert Date]

At EquiGlow Shop (“we”, “us”, or “our”), we value the trust our equestrian community places in us when purchasing premium riding essentials. This Privacy Policy explains how we collect, use, and protect your personal information with the same care we apply to our equine products.

1. Information We Collect

To provide our global equestrian customers with seamless service, we collect:

• Order Information: Name, shipping address, billing address, payment details (processed securely), phone number, and products purchased.
• Account Information: For registered users – username, password (encrypted), purchase history, and preferences.
• Communication Data: Emails, contact form submissions, and customer service inquiries.
• Technical Data: IP address, browser type, device information, and browsing behavior on our site.

2. How We Use Your Information

We use your data responsibly to enhance your equestrian shopping experience:

• Process and fulfill orders for riding equipment and horse care products
• Provide customer support tailored to equestrian needs
• Improve our product offerings and website functionality
• Send service-related communications (order confirmations, shipping updates)
• With consent, send promotional offers on relevant equestrian gear
• Prevent fraud and ensure transaction security
• Comply with legal obligations in the UK and internationally

3. Data Sharing & Disclosure

We treat your data with the discretion expected in the equestrian community:

• Service Providers: Trusted partners for payment processing (Visa/MasterCard/JCB/PayPal), shipping, and IT services – all bound by confidentiality agreements.
• Legal Requirements: When required by law or to protect our rights and safety.
• Business Transfers: In case of merger or acquisition, with appropriate privacy protections.
• Never Sold: We do not sell your personal information to third parties.

4. International Data Transfers

As we serve equestrians worldwide (excluding some Asian/remote regions), your data may be transferred outside the UK/EEA. We ensure such transfers comply with GDPR and use Standard Contractual Clauses where applicable.

5. Data Security

We protect your information with the same vigilance as premium horse equipment:

• PCI-DSS compliant payment processing
• SSL encryption throughout our website
• Regular security audits by equestrian-industry specialists
• Limited employee access to sensitive data
• Secure data storage with reputable cloud providers

6. Your Rights

As an equestrian shopper, you have the right to:

• Access, correct, or delete your personal information
• Object to or restrict certain processing
• Data portability for your purchase history
• Withdraw consent for marketing communications
• Lodge complaints with the UK Information Commissioner’s Office

To exercise these rights, contact us at [email protected].

7. Cookies & Tracking Technologies

Our website uses cookies to improve your browsing experience:

• Essential Cookies: For shopping cart functionality and secure checkout
• Analytics Cookies: To understand how equestrians use our site and improve navigation
• Marketing Cookies: With consent, to show relevant product ads

You can manage cookie preferences through your browser settings or our cookie consent banner.

8. Children’s Privacy

While we sell youth equestrian products, our website is not directed at children under 16. We do not knowingly collect their data without parental consent.

9. Policy Updates

We may update this policy as our equestrian business evolves. Significant changes will be notified to registered customers.

From our stable to yours – we’re committed to protecting your privacy as you focus on what matters: quality time with your horse.